Privacy Policy
Privacy Policy
Last updated: 1 July 2026
At FiftySeven Jewellery, we value your privacy and are committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website, purchase our products, enquire about our services or otherwise interact with us.
By using our website, you agree to the practices described in this Privacy Policy.
1. Who We Are
FiftySeven Jewellery (“FiftySeven Jewellery”, “we”, “our” or “us”) is a jewellery brand operated by Neom Jewels F.Z.E., a company registered in the United Arab Emirates.
Neom Jewels F.Z.E. is the legal entity responsible for operating this website, processing orders, handling payments, providing customer support and managing personal information collected through this website.
Where this Privacy Policy refers to “FiftySeven Jewellery”, “we”, “our” or “us”, it refers to Neom Jewels F.Z.E. trading as FiftySeven Jewellery.
2. Information We Collect
Depending on how you interact with us, we may collect the following information:
Personal Information
· Full name
· Email address
· Telephone number
· Billing and shipping address
· Payment details (processed securely through our payment providers)
· Purchase history
· Product preferences
· Communications with our customer service team
Technical Information
When you visit our website, certain information may be collected automatically, including:
· IP address
· Browser type
· Device information
· Operating system
· Pages visited
· Time spent on our website
· Referral source
· Cookie identifiers
3. How We Use Your Information
We use your information to:
· Process and fulfil orders
· Verify payments
· Deliver products
· Communicate about your purchases
· Respond to enquiries
· Provide customer support
· Arrange appointments for bespoke consultations
· Improve our website and customer experience
· Prevent fraud and protect our business
· Comply with legal obligations
· Send marketing communications where you have chosen to receive them
4. Payment Information
Payments made through our website are processed securely by trusted third-party payment providers.
FiftySeven Jewellery does not store or have access to your full payment card details.
5. Shopify
Our online store is hosted by Shopify Inc.
Shopify provides the e-commerce platform that allows us to sell our products and services. Information you provide may be stored through Shopify’s secure systems, databases and applications.
For more information about how Shopify handles personal information, please refer to Shopify’s Privacy Policy.
6. Cookies
Our website uses cookies and similar technologies to:
· Remember your preferences
· Keep your shopping cart active
· Understand website traffic
· Improve website performance
· Measure marketing effectiveness
· Personalise your experience
Most browsers allow you to disable cookies, although doing so may affect certain website functionality.
7. Marketing Communications
If you subscribe to our newsletter or choose to receive updates, we may send you emails about:
· New collections
· Product launches
· Promotions
· Events
· Company news
You may unsubscribe at any time by clicking the unsubscribe link included in our emails or by contacting us directly.
8. Sharing Your Information
We do not sell your personal information.
We may share your information with trusted third parties where necessary to operate our business, including:
· Shopify
· Payment processors
· Courier and delivery companies
· IT service providers
· Marketing and analytics providers
· Professional advisers where legally required
We may also disclose information where required by law or to protect our legal rights.
9. International Transfers
As an international business, your information may be transferred to and processed in countries outside your country of residence.
Where this occurs, we take reasonable steps to ensure your information remains protected in accordance with applicable privacy laws.
10. Data Retention
We retain personal information only for as long as reasonably necessary to:
· Complete transactions
· Fulfil legal and accounting obligations
· Resolve disputes
· Enforce our agreements
· Maintain business records
When information is no longer required, it is securely deleted or anonymised where appropriate.
11. Your Rights
Depending on your location and applicable law, you may have the right to:
- · Access your personal information
- · Request correction of inaccurate information
- · Request deletion of your information
- · Withdraw consent where applicable
- · Request a copy of your personal information
- · Object to certain processing activities
- · Request that we restrict certain uses of your information
To exercise any of these rights, please contact us using the details below.
12. Security
We take reasonable administrative, technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration or destruction.
While we strive to use commercially acceptable means to protect your information, no method of electronic transmission or storage is completely secure.
13. Children’s Privacy
Our website is not intended for individuals under the age of 18.
We do not knowingly collect personal information from children.
14. Third-Party Websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of those websites and encourage you to review their respective privacy policies.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, legal requirements or website functionality.
The updated version will be published on this page together with the revised “Last updated” date.
16. Contact Us
If you have any questions about this Privacy Policy or how your personal information is handled, please contact:
Neom Jewels F.Z.E.
Trading as FiftySeven Jewellery
Email: hello@57jewellery.com
Gold & Diamond Park
Dubai
United Arab Emirates





